Violence in the Media :: violence media gina marchetti action adventure ideology argues films implicitly convey complex cultural messages regarding american values white status quo continues say movies same basic structure including plot theme characterization iconography genre tacitly expresses social norms morals time written 1989 applies such raiders lost ark rambo first blood however today argumentative persuasive topics violence media

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Violence in the Media

Gina Marchetti, in her essay "Action-Adventure as Ideology," argues that action- adventure films implicitly convey complex cultural messages regarding American values and the "white American status quo." She continues to say that all action-adventure movies have the same basic structure, including plot, theme, characterization, and iconography. As ideology, this film genre tacitly expresses social norms, values, and morals of its time. Marchetti's essay, written in 1989, applies to films such as Raiders of the Lost Ark and Rambo: First Blood II. However, action-adventure films today seem to be straying farther away from her generalizations about structure, reflecting new and different cultural norms in America. This changing ideology is depicted best in Oliver Stone's Natural Born Killers (1994), which defies nearly every concept Marchetti proposes about action-adventure films; and it sets the stage for a whole new viewpoint of action in the '90's.

Until recently, most action-adventure films, to some extent, fit Marchetti's general guideli... [to view the full essay now, purchase below]

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