Advertising Industry Should Market America to the Islamic World :: american advertising industry should market islamic world real power today western technology economy military rather images use system communication called symbolism effect culture threatens religion create communicate other parts particularly middle eastern root problem judeo christian faces one accepts hypothesis might seems important understand basic messages whether manipulated recruited warriors argumentative persuasive advertising industry should market america islamic world

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The American Advertising Industry Should Market America to the Islamic World

The real power in the world today is not in the western technology, economy or military. Rather it is in images and their use in a system of communication called symbolism. In effect, the real power of the world today is in the symbolism of western culture. It is this power which threatens the religion of Islam.

The power of the western world to create and communicate this symbolism to other parts of the world, and particularly the middle eastern world of the Islamic religion, is at the root of the problem the Judeo-Christian west faces with the Islamic middle east. If one accepts the hypothesis that symbolism might be at the root of the problem, it seems important to understand 1) the basic messages of this symbolism and 2) whether these messages might be manipulated or ?recruited? as ?warriors? in the coming battle.

Certainly the western world has been adept at directing its symbols mainly inward towards western culture in the form of propaganda and the persuasion of our advertising into a co... [to view the full essay now, purchase below]

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